The Libido Fairy

WOMEN'S HEALTH

Turning hot leads into loyal customers

Moving email off Gorilla Desk turned into a growth engine: 10k Instagram followers became 100k in a year, and a few thousand sends a month became nearly a million — at 99% deliverability.

SERVICES PROVIDED

The Libido Fairy is on fire

When dotfun and The Libido Fairy began working together, the goal was simply to move the email services away from Gorilla Desk and over to a more reliable and scalable solution. The timing couldn't have been more perfect. The Libido Fairy (Hannah Deindorfer at the time) began gaining traction quickly: an Instagram following of 10k grew to 100k over the course of one year, and what started as a few thousand emails per month ballooned to over half a million month over month. dotfun was there every step of the way to patch any hiccups, build the systems and automations to support the growth, and keep email deliverability in the 99% range while growing the list 10x.

  • Email delivery setup

    Move off Gorilla Desk and into a more scalable solution, ensure maximum deliverability

  • Automate repetitive tasks

    Sending out freebies, creating nurture sequences based on quiz results, automating sales pipelines

  • Scaling

    The Libido Fairy now sends nearly 1 million emails every month. All with perfect deliverability scores

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